February 22, 2025

· China's child safety seat sales increased 60 times in 3 years

The acceptance of child safety seats has increased rapidly in China, with sales growth of 60 times in just three years, but its penetration rate is still far below that of foreign countries. Meng Yan, deputy director of the China Automotive Technology and Research Center, said in Nanjing on the 26th.
Meng Yan said that in 2012, the sales of child safety seats in China were about 50,000, and the number of newborns in that year was about 18 million. By 2015, the sales of child safety seats surged to 3 million, and the number of newborns remained at 1800. Wan; it is expected that seat sales will break 5 million units this year. “Although it is growing rapidly, China’s gap is very large compared with 95% of the child’s seat penetration rate abroad.”
On the 26th, the "Children's Safety Seat Europe and the United States Brand Exhibition" was held in Nanjing to showcase children's seats from German, American and Chinese manufacturers.
Meng Yan said that there are more than 300 child safety seat manufacturers in China that have achieved 3C certification. However, these enterprises are mostly transformed from baby products manufacturers. The design and manufacturing and technical reserve thresholds are very low, and the child safety seat is a car. Safety products require high safety.
Some Chinese companies are trying to apply new technologies to child safety seats. For example, aerospace technology.
Cheng Gang, general manager of the Children's Car Safety Division of Goodbaby Children's Products Co., Ltd., said that now they use the honeycomb aluminum technology in the aerospace seat on the child seat, and use the honeycomb aluminum to instantly absorb the sudden impact force. In addition, they will also develop a Bluetooth alarm device for the car seat. Once the careless parents forget the child in the closed car, the child seat safety buckle, the parent mobile phone, and the entire car will make a sharp alarm sound.
Zhang Xuerong, deputy director of the Institute of Automotive Safety Technology of Jiangsu University, said that a motor vehicle is driving at a speed of 50 km/h. If a sudden impact occurs, the inertial impact of the adult chest is 30 g to 50 g (gravity acceleration). In terms of damage, it is impossible for parents to hug their children.
Meng Yan said that at present, many economically developed provinces and cities in China have introduced local regulations to regulate the use of child safety seats.
The brand exhibition of the day was hosted by the Goodbaby Group in cooperation with a number of institutions, and was co-organized by China News Agency Jiangsu Branch and Chinanews.com Jiangsu.

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