In 2014, in terms of many key words describing China's economy, "convergence of the two industries" became one of the hottest terms that the manufacturing industry was most concerned about. At the same time, in response to the national policy of promoting information construction, the Chinese tire industry is quietly starting a secret war of “convergence and integrationâ€. Triangle Tire Co., Ltd., the leader in the Chinese tire industry, has also participated in this war that has just begun. However, unlike many companies, the company started the informatization and intelligent construction as early as a few years ago, and achieved remarkable results. All this is due to Ding Yuhua’s unique forward-looking strategy. The boss's "secret weapon" No one denies that as the tire industry in the traditional manufacturing industry, the most winning weapon in future market competition may be automation, information, and intelligence. In order to not be behind others in this invisible battle of smoke, many tire companies have written "integration of the two systems" into their corporate development strategies in recent years. This is especially true for large companies that are strong and strategically forward-looking. It is reported that the tire industry is so concerned about the "two integration" of the fuse, is from the five ministries and commissions in 2011 jointly issued "on the acceleration of the intensification of information technology and industrialization of deep integration of several opinions." According to this opinion description, the goal of deep integration of informatization and industrialization is to achieve a major breakthrough by 2015. Information technology will be fully and effectively used in the main areas and main links of production, operation and management of enterprises. The level of integrated application of information technology will become the core of leading enterprises. Competitive Advantage. The "opinions" also emphasized that informationization will become an important feature of new industrialization. “In 2015, the construction of informatization system is the rapid development of the company's various areas of the nervous system.†In the 2014 summary report, triangle tires chairman, National People's Congress representative Ding Yuhua stressed to his employees. The description of information construction as a "nervous system" shows that this work has played an important role in enterprise development. According to informed sources, as early as the party’s report on the 18th National Party Congress, Ding Yuhua noticed that there were many references to informational content in the report, and he realized that informatization itself is no longer relevant for traditional enterprises. It is only a means, and it has become the goal and path of development. Walking into the triangle Huamao production base, people will find that this seemingly ordinary building is nothing but a digital “smart factory†full of modern, automated and informatized atmosphere, including efficient operation. Raw materials automated three-dimensional library, automated sculpting path, semi-manufactured material transport robots (42.050, -1.70, -3.89%), automated sorting lines, etc. Here, the reengineering of business processes and the synergy of the industrial chain have been significantly enhanced, and the R&D and design innovation capability, production intensification, and management modernization have been greatly improved. "This is the secret weapon of the boss." In an exchange with a certain media, someone in a triangle tire used a playful tone to describe his smart workshop. Obviously, with the increasing attention paid to the "integration of the two systems," such "secret weapons" are not only in the hands of Ding Yuhua, but more and more business owners will have the same competitive weapons. "Secret War" Promotes Transformation and Upgrade In Ding Yuhua's view, behind the tireless competition between tire companies, there is a "secret war" between companies that can't see the smoke. The subtext behind this is: For traditional industries such as tires, the shift from “manufacturing†to “manufacturing and creating wisdomâ€, building smart factories, and developing new productivity are the real needs of industrial transformation and upgrading, and it is imperative that there be no delay. event. After nearly ten years of rapid development, the Chinese tire industry has formed a complete tire industry system. However, the development of the domestic tire industry is immature, the market structure is unstable, the entire industry is overcapacity, and it is difficult to change the phenomenon in which the global value chain occupies the low end; at the same time, the United States “double counter†survey, emerging economies such as Russia The devaluation of the currency also puts tremendous pressure on the outside of the industry. For such a "big but not strong" industry, the application of information, automation, and intelligence will undoubtedly become the most effective prescription for solving its bottleneck. According to industry sources, the tire industry is an industry that combines both process and discrete manufacturing. With the continuous expansion of the company's scale, it is becoming increasingly difficult to control. After the tire production is intelligentized and informationized, it can achieve the goal of improving production efficiency and achieving agile manufacturing. Through the high-end production equipment, it can gradually eliminate backward production capacity, improve product quality, and form a strong core competitiveness. As early as 2010, Delta Tire invested in the MES system at its Huamao production base, establishing an intermediate hub for Unicom's business management and production management. After several years of construction, the triangle-shaped tires, vertical and horizontal integration of information applications has been formed, almost all applications can see the application of information technology. For the Chinese tire industry, the effectiveness of "integration of the two industries" is obvious. Taking Delta tires as an example, according to related sources, after the company's integration of information technology and automation applications, the number of personnel is reduced by 10%, and the overall efficiency is improved by 30%. Through the entire process of tire production, real-time quality control, product quality costs are reduced, and internal quality is reduced. The cost is reduced by more than 0.5% and the external quality cost is reduced by more than 1%. In addition, the collection, transmission, storage, and analysis of information enable the enterprise's decision-makers, management, and executive personnel to receive complete and accurate information feedback in a timely manner, providing a reliable foundation for effective communication and scientific decision-making. . In 2014, the project construction of the Trinity Group Lingang District and the Nanhai New District was fully launched, with the focus on the construction of an intelligent smart factory. They invested heavily in the introduction of first-class manufacturing equipment from international advanced manufacturers, and used advanced automation, digital identification, and robotics technologies to create advanced technology advantages in leading industries for more than five years. With the advancement of informatization goals, tire companies have formulated long-term development plans for "integration of the two industries," and an intelligent green factory is emerging everywhere. With the help of the nation's efforts to promote the development of informatization, the Chinese tire industry is striving to achieve transformation and upgrading in order to build its own core competitiveness. Thixotropic agent is a highly effective mineral rheological agent, which can be used with cellulose ether to improve the constructibility and resistance to flow in polymer mortar products. 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